‘Twas the night before Christmas, when all thro’ Broadway, not a holiday musical was playing, save Ruben & Clay. The tickets were bought at box offices galore, in hopes that audiences would soon beg for more. At least, this has been the case in more recent seasons concerning Broadway musicals focused on the holidays. Think about the catalog of Christmas shows alone that have graced Broadway stages in seasons past: A Christmas Story, Holiday Inn, Elf, How The Grinch Stole Christmas and Irving Berlin’s White Christmas. Now don’t get me wrong; I have nothing against American Idol magnates Ruben Studdard and Clay Aiken coming together peacefully over the 2018 holiday season for a little AI reunion, but where are the tried and true Christmas Broadway musicals that we have held so dear in past seasons? The choice to bring back such musicals (all of which were also hit box office smashes in their own right) seems to be almost a no-brainer. So why the lack this year? In fairness, there are possibly two exceptions, neither of which is technically in a Broadway house however: Dr Seuss’ How The Grinch Stole Christmas (starring Tony Award-nominee Gavin Lee in the title role) at the HULU
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